📘 All About Project Reports, Market Survey Reports and Business Plans
✒️ Author: Sathpal Puliani
📆 Edition: 2018
🌐 Language: English
🏢 Publisher: KLJ Publications
All About Project Reports, Market Survey Reports and Business Plans by Sathpal Puliani is a practical and authoritative guide designed to help entrepreneurs, management students, consultants, and professionals prepare effective project reports, feasibility studies, and business plans.
This book serves as a comprehensive manual that walks readers through every stage of project formulation — from idea generation to market analysis, financial forecasting, and report presentation — making it an invaluable resource for anyone involved in entrepreneurship, business planning, or project consultancy.
⚙️ Key Features
Step-by-Step Methodology:
Explains in detail how to prepare a project report that meets the requirements of banks, investors, and government agencies for funding and approval.Covers All Aspects of Project Planning:
Discusses technical feasibility, financial viability, market potential, and economic justification in simple, practical terms.Includes Model Project Reports and Templates:
Provides ready-to-use sample formats, forms, and layouts that can be directly applied or customized for individual projects.Market Survey Techniques:
Offers guidance on how to conduct primary and secondary market research, design questionnaires, analyze consumer behavior, and interpret findings effectively.Focus on Business Plans:
Details how to draft an effective and investor-friendly business plan, including executive summaries, objectives, financial statements, and risk assessment.Financial Appraisal Tools:
Explains important concepts like Break-even Analysis, NPV, IRR, DSCR, and Sensitivity Analysis, ensuring a sound understanding of project evaluation metrics.Covers Various Business Sectors:
Features examples and model reports for manufacturing, service, trading, agricultural, and small-scale industrial projects.For Entrepreneurs and Students Alike:
Ideal for start-ups, MSMEs, project consultants, and business management students who wish to understand the essentials of project documentation.
📑 Contents Overview
1. Introduction to Project Formulation
Concept of a Project and its Classification
Stages in Project Development
Identification of Business Opportunities
Role of Government and Development Institutions
2. Preparation of Project Reports
Structure and Contents of a Project Report
Technical, Economic, and Financial Aspects
Estimation of Cost, Profitability, and Financing Pattern
Environmental and Social Impacts
3. Market Survey and Feasibility Studies
Market Research Process and Survey Design
Data Collection and Analysis
Demand Forecasting and Competition Study
Interpreting Survey Findings
4. Writing Business Plans
Purpose and Structure of a Business Plan
Key Components: Executive Summary, Operations Plan, Marketing Strategy, Financial Projections
Common Errors in Business Plan Writing
Presenting Business Plans to Investors
5. Financial Evaluation and Project Appraisal
Tools and Techniques for Investment Appraisal
Project Viability and Risk Analysis
Cash Flow Statements and Ratio Analysis
Loan Application and Bankable Project Documentation
6. Appendices and Model Reports
Specimen Project Reports for Various Industries
Formats of Financial Statements and Projections
Checklists and Guidelines for Entrepreneurs
💡 Highlights
Written in clear, accessible language for easy comprehension by beginners and non-financial readers.
Provides realistic examples of how project data is compiled and presented.
Equips readers with the knowledge to evaluate and implement business ideas confidently.
Bridges the gap between academic theory and practical application in business planning.
🎯 Who Should Read This Book
Entrepreneurs & Start-ups: To learn how to prepare comprehensive, bankable project proposals.
Business Consultants & Advisors: For structuring feasibility studies and appraisals.
MBA/BBA Students: As an academic reference for project management and entrepreneurship courses.
Financial Institutions & Investors: For evaluating submitted project reports.
Trainers & EDP Institutions: For teaching project formulation and market analysis.
👨🏫 About the Author
Sathpal Puliani is a well-known author and publisher with extensive experience in business documentation, law, and entrepreneurship. Through his works under KLJ Publications, he has provided practical guidance to professionals, students, and entrepreneurs across India. His books are known for being clear, structured, and implementation-oriented, making complex subjects accessible to all readers.
🏁 Conclusion
The All About Project Reports, Market Survey Reports and Business Plans (2018 Edition) by Sathpal Puliani is a definitive and result-oriented reference for anyone looking to transform a business idea into a feasible, profitable venture.
By combining theory, templates, and practical wisdom, the book not only demystifies the process of project report preparation but also instills confidence in entrepreneurs to present their business ideas to financial institutions and investors effectively.
It remains a must-have guide for students, consultants, and entrepreneurs seeking clarity, precision, and professionalism in the world of project formulation and business planning.

