🏢 Mall Management With Case Studies | 2nd Edition

✒️ Author: Abhijit Das
📚 Language: English | 🏢 Publisher: Taxmann

📖 Description:

A practical and analytical guide for professionals, entrepreneurs, and students in retail and real estate sectors, this book covers comprehensive aspects of mall management through real-world case studies.

🔹 Covers planning, leasing, marketing, operations, facility management, and legal frameworks
🔹 Includes in-depth Indian and global case studies
🔹 Explores strategies for tenant mix, footfall generation, customer experience, and revenue optimization
🔹 Ideal for BBA/MBA (Retail/Real Estate/Marketing) students and mall managers, retail professionals, and property consultants
🔹 Structured to offer academic depth with practical orientation