📚 Entrepreneurship & New Venture Planning | NEP-Based Textbook | 1st Edition (2025)
✒️ Authored by Dr Vandana Jain, this insightful book serves as a complete roadmap for aspiring entrepreneurs, rooted in the NEP-2020 and UGCF-2022. It blends theoretical depth with practical tools, enabling students and innovators to turn creative ideas into successful ventures.
🔑 Key Features:
✅ UGCF-Aligned Structure – Fulfils the updated curriculum requirements for B.Com., BBA, and Entrepreneurship courses
✅ Clarity + Case Studies – Each chapter is structured with chapter outlines, summaries, real-world case studies, and reflective exercises
✅ Startup Ecosystem Focus – Highlights policies like Startup India, Make in India, and current trends in India’s startup boom
✅ Hands-On Learning – Includes business plan creation, scenario-based analysis, and funding strategies
✅ Real-World Relevance – Ideal for students, family business owners, educators, and intrapreneurs
👥 Who Is It For?
B.Com. (Hons/Prog), BBA, BMS students
Aspiring entrepreneurs & family business successors
Corporate intrapreneurs aiming to innovate from within
Mentors & faculty in entrepreneurship and business studies
📂 Chapter Overview:
Introduction to Entrepreneurship – Entrepreneurial mindset, creativity vs. management, economic impact
Types of Entrepreneurs – Women, social, corporate, and family entrepreneurs in Indian context
Business Plan Development – Idea generation, business plan structure, success factors
Resource Mobilisation – Funding proposals, investor types, legal formalities, incubators
Management & Government Support – Finance, HR, operations + leveraging schemes like Startup India, MUDRA, etc.
📝 A perfect blend of theory and practice, this book equips future founders with the mindset, tools, and policy know-how needed to thrive in India's dynamic entrepreneurial landscape.
